AI Search Content Strategy Workshop
Get your business found and recommended by ChatGPT and Perplexity — recap and resources from the June 11 session.
Highlights
A 90-minute working session on how to get your business found and recommended when prospects use AI tools like ChatGPT and Perplexity to research. Here's what the recording covers:
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Why AI search changes the game — 57% of B2B buyers now research with AI before their first call, and ranking #1 on Google no longer guarantees you show up in the answer.
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Lab 1 — Find your content gaps: uncover the top 10 questions your prospects ask AI that you're not answering, and run the competitive test to see who AI recommends instead of you.
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Lab 2 — Create content outlines: learn the AI-Friendly Formula (title, opening, body, example, trust signals) and build three outlines ready to write.
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Lab 3 — Build your 30-day calendar: map 12 topics, a week-by-week publishing schedule, and your content team assignments.
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Wrap — commit and execute: the publishing checklist, the 40-Minute Content Sprint method, and your 30-day commitment to start showing up in AI answers.
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